How to create your Ad unit in Google Adsense

Monetizing your site or blog with Google AdSense is a great way to help generate extra revenue online. It is a lot easier to set up than it may appear at first, so follow these steps below to help get you started publishing Google Ads on your site or blog.

  • Log into your Google AdSense account
  • Go to the “AdSense Setup” tab in your account profile. It is the middle tab at the top.
  • You will be taken to an “AdSense Setup” screen that list the available Google AdSense ads

    that you can create. The most common items you will find on the page per my writing this article are:

    1) AdSense for Content
    2) AdSense for Search
    3) AdSense for Feeds
    4) Video Units
    5) Mobile Content

  • For this ehow article, we will be choosing the first ad unit option to help you get started setting up your ads. Go ahead and click on the “AdSense for Content” link. This will then take you to the next page where we will chosse the type of ad unit.

  • You will now see two options for the type of “AdSense for Content” ad that you want to create. These options will be “Ad Unit” or “Link Unit”. I recommend that you select the “Ad Unit” radial button, and that you also keep the default ad type in the drop-down selection as “Text and Image ads”. You can take a look in the drop-down box for other types of ads that you can serve on your site, but the image and text perform the best overall and give advertisers more content to serve up. So stick with this. Go ahead and click “Continue” at the bottom of the screen.

  • Excellent. Alright, so now we are taken to a page called “Choose Ad Format and Color”. Here is where you will be selecting the size and shape of the ad that you will integrate into your site, as well as matching the ads color to your site layout. If you want to get an idea for where Google gets all of the ad sizes and shapes from – check out my link in the resources section that shows you the Internet Advertising Bureau standards. This will help you with your site design as well.

  • Start out in the drop down box next to the word “Format” on the screen. There are a lot of different sizes available for your site, and you can choose as many as you like for your site, but it is important to pick the ads that will best fit in with your sites layout and design. It is also important to remember that the best performing ad unit sizes are:

    300×250 medium rectangle
    728×90 leaderboard
    160×600 skyscraper

    I recommend that you select one of these ads for your first Google AdSense ad. Choose its size in the drop-down box.

  • Next go to the “Color” section and use the color palette to try and match the ad color to best match your site. You can preview your ad by clicking on the “Preview this AdSense unit” link. You can also even select the corners that the border of your ad unit will have if you do not want it to be contained in a box. You can round the corners slightly or a lot by using the “Corner Styles” drop-down box. Go ahead and click “Continue” at the bottom of the page.

  • Now you will be taken to the “Choose Ad Channels” page where you can customize the channels that your ad will serve. This is a little more advanced, and I will discuss this in another article, so you can skip this for now. Don’t worry, your site will still serve up ads, and generate revenue for you without this for now. Click the “Continue” button at the bottom of the page to move on.
  • So now you will be taken to a screen that says “Save and Get Ad Code”. Here is where you can modify the ad unit name, and get your HTML code to copy and paste into your site or blog. Personally, I keep the ad unit size, and just add the site name so that I know what ads are running where. No click the “Submit and Get Code” button on the bottom of the screen.
  • When you click this button, you will be taken to the very last page of the process. This page takes you to a screen that has the HTML code for you to put onto your site. Simply copy this code into your word pad or text editor, and then open up your website or blog HTML editing tools and paste it into the body of your site, where you want it to go. If you are using a blog site hosted on, then you will just past this code into a “HTML/Javascript” gadget.
  • Congratulations! You are finished. Refresh your site and check out your ad!

  • Read more: How to create Google AdSense code for your site or blog |






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